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Backlinks & Link Building are Crucial for Healthcare Websites

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link building, backlinks, do-follow links, SEO for medical hospitals, healthcare, pharmaceutical

This article examines the importance of backlinks for healthcare and medical companies’ websites. Link building (also known as do-follow links) for medical-related companies are essential SEO tools to be on the first page of search engines like Google, Bing, and Yahoo.

Why are quality backlinks important to medical and healthcare-related websites?

Quality backlinks for the healthcare industry are essential factors to become visible on the search engines like Google, Bing, or Yahoo. Medical-related business like biomedical, biotech, hospitals, dental clinics, and pharmaceutical websites should improve their online presence via backlinks.

Here are the top 10 reasons healthcare and medical companies must use backlinks to improve their websites’ traffic.

link building
Link building strategy. Source backlinko

1. Backlinks improve your DA, DR and Trust Score.

Link building is a strong indicator of a medical website’s authority and credibility.

Remember that your website is not just an ordinary site that publishes mundane topics. Your website is about health, science, and medicine. A healthcare-related site must establish trustworthiness and credibility because these are the fundamental reasons why your patients and stakeholders will keep coming back to you. Backlinks can do that for medicine-related websites.

 

2. Backlinks help you show up on the first search results page for your keywords.

Backlinks are essential for two reasons: they help you show up on the first page of search results for your keywords and help you build your reputation as an expert in your field.

Link building is essential for healthcare and medical websites. These websites need to show up on the first page of search results for keywords like “cancer,” “heart disease,” and “diabetes.

backlinks, do-follow links, white hat SEO for medical hospitals
Screenshot of Google result for the keyphrase “Best hospital for cancer treatment in Texas”

3. Backlinks are the best way to get inbound links and traffic to your website.

In SEO, link building is the bread and butter of website traffic and ranking. Backlinks are links from other websites that point back to your website. The more do-follow links you have, the better your website will rank in search engines.

Suppose you have more traffic on your medical website. Backlinks help increase website traffic, as they direct people back to your website. In that case, more client prospects (patients) for hospitals or pharmaceutical companies can be converted to potential sales and eventually lead to sales revenue.

 

4. Medical website backlinks earn trust and confidence

Healthcare and medical websites with a large number of high-quality do-follow links are more likely to be trusted and respected by patients looking for medical help.

Healthcare and medical websites are no different from any other type of website regarding the importance of backlinks. A website with a large number of high-quality backlinks is more likely to rank higher in search engine results pages (SERPs).

 

5. Search engines are more likely to index high-quality links, leading to higher rankings and SEO visibility.

Healthcare and medical websites rely on high-quality backlinks to improve their search engine rankings. Medical do-follow links are more likely to be indexed by search engines, leading to higher rankings.

Healthcare and medical websites can improve their search engine rankings by obtaining high-quality backlinks from reputable websites like Medical Trends Now.

website backlinks, pharmaceutical, healthcare link building
The website traffic of two pharmaceutical companies: Johnson & Johnson vs. Merck. Source SimilarWeb

6. Quality dofollow links can generate more organic traffic to a medical website than social media campaigns and paid advertisements.

 

Quality do-follow links are essential for generating organic traffic and improving the visibility of a medical website. Although there are many ways to generate traffic to a website, such as social media campaigns or paid advertisements on Google, organic traffic is by far the best kind of growing your audience.

Link building for medical websites is sustainable. It will continue to increase the potential growth of your customers (patients), which will lead to more revenue for your healthcare business.

As a long-term strategy, link building for your healthcare website is an effective and reliable strategy to increase web traffic compared to paid sources or social media campaigns.

 

7. Do-Follow links can improve your web content

Do-follow links for healthcare and medical websites can help improve the website’s content and improve user experience on the site, improving search engine rankings in turn.

Healthcare and medical websites can improve the content of their website by obtaining high-quality backlinks from other healthcare and medical websites like Medical Trends Now.

Backlinks are essential for ranking on search engine results pages (SERPs). Obtaining do-follow links from other healthcare and medical websites can help to improve the website’s ranking in SERPs.

 

8. Backlinks can help bring more traffic and leads to a website, good for SEO rankings.

Website link building is significant for SEO (search engine optimization) rankings in the online world. Backlinks can help bring more traffic and leads to a website, good for business. The more high-quality backlinks a website has, the higher it will rank in search engine results pages (SERPs). This is especially important for healthcare and medical websites, which often compete with big brands for top spots in SERPs.

backlinks of hospital, healthcare link building
Backlinks of Auburn Community Hospital website in Australia vs. St. George’s Hospital website in London, UK. Source Ahrefs Domain Checker

9. Link building for medical-related websites will ensure growth from niche audiences and clients.

Healthcare and medical websites need to focus on their link building strategies to ensure organic growth from niche audiences and clients.

These sites will find it challenging to rank for relevant keywords and phrases without solid backlinks in search engines. An example is to write your medical article with a do-follow link going to your site, and posting them through medical blogs like GineersNow Medical page.

Backlinks are still one of the most important ranking factors for Google and other search engines.

10. Do-Follow links generate leads and revenue for your medical business.

Healthcare and medical businesses need to generate leads and revenue to be successful. One way to generate leads and income is through do-follow links.

Backlinks can help you generate leads and revenue for your healthcare or medical business. Your link building strategy will enhance your Google rankings when your customers look for doctors who specialize in cancer, pediatrics, surgery, or kidney stones. When patients search on Google, for example, “kidney stone doctor,” they might click on your link and end up looking at your website.

It is crucial to build a solid backlink strategy for your online medical business.

 

Reach out to your fellow medical bloggers and healthcare websites for quality backlinks

Backlinks are essential for healthcare and medical websites because they can help increase website traffic, brand awareness, and even sales. The more high-quality links you have from other authoritative websites, the better your website will rank in search engine results pages (SERPs). Reach out to your fellow medical bloggers and healthcare websites for quality do-follow links.

 

Medical Trends Now can help your website’s backlink strategy

Medical Trends Now is a website that can help your healthcare website in link building. You may contact us if you have an article, blog post, or product page that you want to backlink from our page.

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Robert Bagatsing

Robert Bagatsing

Chief Editor and Founder | Social Entrepreneur | Social Investor | Survived Strategic Marketing @ Harvard Business School | San Beda Grad | Proud Father to Lincoln Martin | Based in Manila, Dubai, Melbourne

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